Like Christmas in the West, the Chinese New Year period is a peak of consumption. Many luxury brands will carry out promotions or launch limited edition products. On the occasion of the Chinese New Year, LV entrusted Mazarine AP to design and produce an H5, which was used to guide the audience to E-commerce store after glancing over the products.

 

This H5 is mainly distributed on social media, user can also scan the QR code in offline stores to enter. While browsing and understanding LV products, users can also purchase directly on the official website.